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How Do Franchisers Assess Someone For Their Opportunity?

The franchise granting process is referred to as the Franchise Discovery Process. This is how a franchise candidate learns about a franchise. In turn, this is how a franchisor qualifies a candidate for their opportunity.  

This process takes place over several weeks (six or more). 

Key aspects of it include

  • Brand overview

  • Franchise Disclosure Document (FDD)

  • Operations and business format

  • Technology and systems

  • Marketing and customer acquisition

  • Training and support

  • A day in the life of a franchisee

  • Validating with current franchisees and

  • Attending a Meet the Team Day

Both parties assess each other throughout this time. If there is a mutual match, then a new franchisee joins the system.

To understand the Franchise Discovery Process in detail and to learn tips for being a successful franchise candidate, check out this Franchise Alert.

Remember to SUBSCRIBE to @BeWildlyWealth to learn what you don’t know but NEED TO KNOW about making a franchise investment.c

Franchise Jargon - Are You a Zee or a Zor?

When I joined the military, I had to learn a lot of jargon - FAST. Confusion was rampant until I understood it. To help you better understand franchising, here are some commonly used terms.

To start, let’s distinguish between who is the FRANCHISEE and who is the FRANCHISOR.

The franchisee, or ZEE for short, is the person or business entity that owns the local franchise. This person was awarded TERRITORY, usually a defined geographic area.  

Once the person pays the one-time FRANCHISE FEE and signs the FRANCHISE AGREEMENT, he or she becomes a franchisee or OWNER.

The franchisor, or ZOR for short, is the company that owns the intellectual property and business format of the brand. 

When people are learning about what a franchise offers, they are referred to as “FRANCHISE CANDIDATEs.” 

The learning process is called the “DISCOVERY PROCESS” or the “FRANCHISE GRANTING PROCESS.” 

Other common franchise jargon is covered in this Franchise Alert. Check it out! 

Good Businesses That Are Good For Children

What’s exciting are the SPORTS FRANCHISES that can MAKE both A DIFFERENCE AND A DOLLAR for the business owner. 

Most sport franchises are focused on HELPING YOUTH LEARN SPORTS and the IMPORTANCE OF FITNESS

Some are broad in nature helping young athletes in a variety of sports GET TO THE NEXT LEVEL in competition. 

Others focus on one sport like basketball or soccer or martial arts or baseball to TEACH the mechanics AND ENHANCE CHARACTER DEVELOPMENT and LIFE SKILLS.

s an athlete growing up, I can attest to the LIFELONG VALUE of getting youth involved in sports. They made me my BEST SELF as a PARENT, a SPOUSE, and a BUSINESS OWNER. 

This FRANCHISE ALERT has exciting information about Sports Franchises as does this 60-second VIDEO

SUBSCRIBE to the Anna Wilds YouTube channel to stay ahead of the pack in WHAT’S HOT IN FRANCHISING.

Pay Attention To What Pays

There probably isn’t a more “boring” business for me to recommend to someone than a cleaning franchise - UNTIL - the would-be business owner understands these four things:

  1. The ROLE OF THE OWNER is to grow and manage the business, NOT CLEAN.

  2. There are REPEAT, LOYAL CUSTOMERS who require regular cleans of 

  • Cars

  • Carpets

  • Swimming pools

  • Dogs

  • Clothes

  • Houses

  • Offices

  • Exteriors of buildings

  • Parking lots

  • Barbeque grills - yes, there really is a franchise for just about everything

  • Restaurant hoods

  • HVAC systems

  • Windows

  • AND SO ON……


3. CUSTOMERS PAY in cash or with credit cards IMMEDIATELY.

4. They are IMMUNE TO the ECONOMY, POLITICS, TECHNOLOGY, WORLD EVENTS, AND AMAZON.

These are part of our everyday lives, and customers gladly pay for these pretty affordable services. 

To learn more about the potential to PRODUCE WEALTH AND A HANDSOME INCOME from amazing cleaning franchises, check out this Franchise Alert

Remember to subscribe to the Anna Wilds YouTube channel to keep informed of other great wealth and income-producing franchises.

Thought About Vending?

Don’t we all have the memory of putting a coin in a bubble gum machine and getting a big pink hunk of sweet gum to chew in our little mouths? I remember the sweet sugary scent and biting down on the pink hunk until it gave way to the soft gum inside. 

VENDING is a GREAT BUSINESS!  As a matter of fact, it is one of my all-time favorite businesses! Vending continues to grow and innovate in meeting consumer demand in many different industries.

Did you know?

  1. Vending is a $100 billion industry worldwide?

  2. Some vending machines are equipped with artificial intelligence and facial recognition technology, allowing personalized recommendations based on customer preferences. 

  3. With the rise of cashless payment options and touchless technology, vending innovations are at the forefront of providing safe and seamless transactions.

  4. Vending machines are not limited to food and beverages; you can find them dispensing anything from bitcoin and other currency to electronics.

To learn about vending franchises, be sure to click on this Franchise Alert and watch this Franchise Minute video about them. 

To be on the forefront of what’s happening in franchising, ask to join my private Franchise Insider Facebook group here, subscribe to the Anna Wilds YouTube channel, and follow our company page on LinkedIn.

Real Estate-related Franchises Are IT!

Given the uncertainty of our economy and the largely out-of-favor stock market, real estate-related franchises are getting A LOT of attention now. I’m not talking about real estate brokerages for people wanting to be realtors. Shift gears and consider these three areas:

1. Businesses that focus on getting a property ready to sell or to rent. Consider junk removal services, estate sales to help people downsize, bathroom and kitchen renovations, moving services, storage units, and the typical home improvement services of painting, pressure washing, and cleaning.

2. An especially HOT, HOT, HOT category is for people looking for rental income. Look no further than shared or co-working space as well as salon suites and laundromats.

3. If you are looking to diversify your assets and have more wealth creation and cash flow from real estate investments, you may wish to consider daycare centers, schools, senior living communities, indoor aquatic centers (swimming schools), car washes, and automotive repair shops.

This informative Real Estate Franchise Alert provides more insights.

JOIN US TODAY AT 11:30 A.M. EASTERN FOR THE FRANCHISE MINUTE ON REAL ESTATE-RELATED FRANCHISES. TUNE IN HERE.

Small Business Isn’t SMALL

Yesterday we celebrated Small Business as a nation.  My message for you is this:

Small Business Isn’t SMALL!

It continues to be the backbone of our economy. This will not change. Entrepreneurship is an integral part of what makes America the greatest country on earth and in the history of the world.

People across the globe long to be here. Why? 

For the opportunity and the freedom to 

LIVE THE AMERICAN DREAM!

Franchises a key factor in helping people become successful business owners. They empower people to live their dreams.

If you are ready to create wealth, contact me. I’ll help you find the right business to make your dreams a reality.

Check out our many Franchise Alerts to learn more about opportunities in franchising.

Follow our LinkedIn company page! We announce the weekly Franchise Minute topic there, and you can register for it.

Where’s Franchising Growing Now?

A lot of growth in franchising is coming from personal services.

This is why I have a LOVE AFFAIR with PERSONAL SERVICES

  • In-demand services that can be economy proof

  • Affordable services to growing customer bases

  • Repeat, loyal customers paying with cash/credit card

This is how we live: dropping off our youngest at daycare, working out at the gym, having the dog washed/groomed, attending a soccer gamegetting a haircut, and shoving something else into our storage unit.

These services are woven into our daily routines!

Check out this Franchise Alert to learn about creating wealth and income from personal services franchises. 

Be sure to subscribe to our Youtube channel, and register for next week’s Franchise Minute on Health and Wellness Franchises (an awesome segment of Personal Services!).

 

Here’s to your wealth,