Did you know that the Singer Sewing Machine Company pioneered the first modern franchise system in the 1850s?
Back in the mid-19th century, Singer didn't just revolutionize the sewing industry with their innovative machines; they also transformed the way businesses expand!
Instead of just selling sewing machines, Singer granted individuals the right to sell and service their machines in specific territories. These individuals, known as "franchisees," operated under the Singer brand, benefiting from its reputation while contributing to its growth.
From sowing the seeds of entrepreneurship, Singer's franchise model set the stage for the dynamic world of franchising we know today!